Time is the investor's advantage
Markets reward patience more reliably than cleverness. We build portfolios that can be held through a full cycle and we do not pretend to know what next quarter brings.
About us
Built for people who think in decades
General Assets is preparing a single fund, Defensive Strategies. We aim to give investors access to privately held companies in Europe's defence and security industry through a professionally managed portfolio with a clear purpose, honest costs and oversight that does not depend on trust alone.
Philosophy
Three principles we do not trade away
Risk is the first question
Before asking what a position could earn, we ask what it could lose, how quickly, and whether the loss would be permanent. Diversification and liquidity limits are written down and enforced.
Costs and holdings in full view
The fund publishes its complete cost structure and its holdings. If a fee cannot be explained in a sentence, we do not charge it.
Our people
A small team with clear responsibilities
Portfolio management, risk and client service are separate functions, each with one person accountable for it.
Chief Executive Officer
Responsible for the firm's strategy, culture and relationships with regulators and depositaries.
Chief Investment Officer
Chairs the investment committee and is accountable for every investment decision in the fund.
Head of Research
Leads deal sourcing and due diligence across the European defence and security sector.
Head of Risk & Compliance
Independent of portfolio management; monitors limits daily and reports directly to the board.
Head of Client Relations
First point of contact for investors; responsible for suitability assessments and reporting.
Head of Operations
Oversees fund administration, valuation, settlement and the relationship with the transfer agent.
Governance
Oversight that does not rely on trust alone
Investment funds in the European Union operate within a layered structure: a management company that makes investment decisions, an independent depositary that holds the assets and checks that the rules are followed, an external auditor, and a national supervisor that authorises and inspects the whole arrangement. We regard this separation of duties as a feature, not a formality.
The fund is in preparation. Its manager, depositary, administrator and auditor will be appointed, and named here, before launch.
- Sponsor
- General Asset Finance Limited, private limited company registered in England and Wales
- Regulatory status
- The fund is in preparation and is not authorised or registered by any supervisory authority.
- Depositary
- To be appointed prior to fund launch
- Fund administrator
- To be appointed prior to fund launch
- External auditor
- To be appointed prior to fund launch
- Fund structure
- Planned: Luxembourg RAIF with variable capital (SICAV), for well-informed investors only. Not yet established.
- Complaints
- Written complaints are acknowledged within 3 business days and handled under our complaints procedure, available on request
Next step
See the fund in detail
Investment universe, exclusions, risks and key terms on one page.